01273 007 939

6th Floor Intergen House,
65 – 67 Western Rd,
Brighton & Hove, BN3 2JQ

Based in Brighton, Built on Expertise

Protect and grow your traffic

Developers often claim they have SEO covered (they think it’s just meta tags and a few redirects). We’ve seen the impact of this too many times, with clients coming to us after the fact to recover their lost visibility.

A site migration done wrong tanks your business. Done right, it’s your springboard.

Moving to a new CMS, changing URLs, or overhauling your site doesn’t have to be an exercise in damage control. We’ll protect your traffic and build the foundations for long-term growth.

Expert support, zero firefighting

Many businesses don’t get the support or strategic direction they’re paying for during migrations.
We bring both.
Using a robust process refined over countless successful migrations, we’ll take on as much as you need. The result? Safeguarded rankings, protected traffic, and a platform to outperform the competition.

Disaster Recovery

We also specialise in fixing poorly-executed migrations. By crawling your site to assess deficiencies in redirect mapping and optimisation, we’ll help you regain lost rankings and traffic—and provide the springboard for sustainable growth.

Our Approach

Every migration carries risk, especially for high-traffic sites driving serious revenue. The difference is how you manage it.
We treat SEO as a core pillar throughout the entire process, minimising risk and maximising sustainable performance. Our cautious, phased approach starts with strategy, not spreadsheets.

Phase 1: Preparation & Strategy

We benchmark current performance and audit every page for traffic value, backlink equity, and revenue impact to identify what must be protected.

Keyword research informs a roadmap for post-migration content, taxonomy, category naming, and URL structure. The core output: redirect mapping, crawling your entire site to ensure every old URL maps to its closest equivalent, plus optimised metadata ready to go.




Phase 2: Staging Site Analysis

We audit the new site in staging, pre-launch, to ensure parity with current properties and catch major issues before they go live, working directly with your developers to get fixes implemented correctly.

This covers every aspect of SEO and ensures that we are finding compromises to make the site work well for all stakeholders


Phase 3: Go-Live & Post-Launch

We’re online the moment your site launches, checking for noindex directives, missing SSL certificates, and canonical errors, testing redirects, and verifying metadata and content.

We configure Google Analytics and Search Console, upload sitemaps, and notify of the change of address, then monitor rankings closely through the volatile first few weeks.

Want a customised plan for your

migration?

Let’s talk.

Let’s Make SEO Exciting